Old Dominion Launches Monarchs+ Subscription Platform to Support Student-Athletes in Partnership with Sport & Story
FAYETTEVILLE, AR – April 17, 2026 – Old Dominion Athletics has officially launched Monarchs+, a new subscription-based platform designed to deepen fan engagement while directly supporting ODU student-athletes.
Monarchs+ introduces a membership model centered around premium content, exclusive access, and meaningful fan impact. The platform features four subscription tiers, each offering increasing levels of benefits including early ticket access, members-only experiences, and special offers.
All Monarchs+ subscribers gain access to a suite of premium benefits, beginning with MonarchBrew+, a best-in-class email newsletter that serves as a daily hub for ODU Athletics news, videos, podcasts, and behind-the-scenes content. From upcoming matchups and rising teams to can’t miss storylines across all sports, MonarchBrew+ keeps fans informed and connected every day. Subscribers will also be able to access additional content through a website powered by Sport & Story.
Link to Full Release: Old Dominion Launches Monarchs+ Subscription Platform to Support Student-Athletes - Old Dominion Athletics
NORFOLK, Va. — Old Dominion Athletics announced today the launch of Monarchs+, a new subscription-based platform created to directly support ODU student-athletes while offering Monarch Nation an innovative way to connect more deeply with the programs they love.
Monarchs+ introduces a modern membership model built around access, engagement, and impact. With four distinct subscription tiers available, fans can choose the level that best fits their passion and budget while unlocking exclusive content, early access opportunities, special offers, and unique experiences. Most importantly, Monarchs+ provides a meaningful way for supporters to contribute directly to student-athlete initiatives and revenue-sharing efforts across ODU Athletics.
“Monarchs+ represents more than a subscription platform, it represents partnership,” said ODU Deputy Athletic Director, Dr. Ron Moses. “The impact of this initiative depends on our fans. We need Monarch Nation engaged, invested, and walking alongside our student-athletes as we take this enterprise to the next step. Our supporters have always been the heartbeat of ODU Athletics, and we deeply appreciate their passion, loyalty, and belief in what we’re building. At the same time, we know this can’t be one-sided. Our fans want to see us win, compete at a high level, and feel connected to the journey, and we are committed to delivering exclusive member benefits, unique access, and meaningful engagement in return. Monarchs+ gives our fans a direct way to fuel competitive excellence while shaping the future of our programs.”
Four Subscription Tiers, One Shared Purpose
Monarchs+ offers four annual subscription levels:
Base Subscription – $144 per year ($12 monthly)
Monarch Level – $300 per year ($25 monthly)
757 Club – $757 per year ($63 monthly)
1930 Society – $1,930 per year ($161 monthly)
Each tier is designed to deliver increasing levels of access, exclusivity, and engagement, allowing fans to personalize their Monarchs+ experience.
Exclusive Content and Early Access
All Monarchs+ subscribers gain access to a suite of premium benefits, beginning with MonarchBrew+, a best-in-class email newsletter that serves as a daily hub for ODU Athletics news, videos, podcasts, and behind-the-scenes content. From upcoming matchups and rising teams to can’t miss storylines across all sports, MonarchBrew+ keeps fans informed and connected every day. Subscribers will also be able to access additional content through a website powered by Sport & Story.
Subscribers also receive access to The Monarchists, a passionate group of ODU alumni and supporters dedicated to elevating excitement around ODU Athletics.
Additional benefits across Monarchs+ tiers include early access to away-game, single-game, and multi-game ticket presales; early entry into members-only raffles and signed-gear opportunities; and priority access to merchandise launches and exclusive offers.
A Platform Built Around Student-Athletes
At its core, Monarchs+ is designed with student-athletes in mind. Subscription contributions directly support revenue sharing and student-athlete-driven initiatives, helping ensure ODU Athletics continues to provide opportunities for success both on and off the field.
With Monarchs+, Old Dominion Athletics is redefining what it means to support college athletics—creating a platform where fans don’t just cheer from the stands, but actively invest in the future of Monarch student-athletes.
Fans can learn more and subscribe today at odusports.com/monarchs-plus.
About Sport & Story
Sport & Story is a leading provider of content platforms and content production services, producing award-winning storytelling content that offers unparalleled access to teams, both on and off the field. With a portfolio that includes subscription platforms, podcasts, email newsletters and other content production services for esteemed institutions and collaborations with prominent media outlets, Sport & Story is committed to fueling fan engagement in sports.
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