Auburn Launches Reimagined WarEagle+ Subscription Service
Auburn Athletics and Auburn Sports Properties unveiled the reimagined WarEagle+ subscription platform on Thursday, combining the popular WarEagle+ Content Network with the former On To Victory (OTV) membership platform.
This combination creates a premier subscription experience for Auburn fans, while continuing to provide a competitive edge for the Tigers by directly supporting the name, image and likeness of Auburn student-athletes.
The new all-encompassing subscription platform will continue to provide members access to the existing WarEagle+ Content Network, operated by Sport & Story, the industry-leader in subscription content platforms. The popular network gives subscribers unmatched access to all 21 sports through behind the scenes video series, interviews, documentaries, and content. The platform now boasts over 500 unique pieces of content and welcomed over 16,000 hours of streaming last year.
Read the full release below or here: Auburn Launches Reimagined WarEagle+ Subscription Service - Auburn Tigers - Official Athletics Website
AUBURN, Ala. – Auburn Athletics and Auburn Sports Properties unveiled the reimagined WarEagle+ subscription platform on Thursday, combining the popular WarEagle+ Content Network with the former On To Victory (OTV) membership platform.
This combination creates a premier subscription experience for Auburn fans, while continuing to provide a competitive edge for the Tigers by directly supporting the name, image and likeness of Auburn student-athletes.
All former On To Victory monthly and annual subscribers will automatically begin receiving the full suite of expanded benefits available through a new WarEagle+ subscription. No additional action is needed from existing On To Victory members to begin receiving the extensive suite of new benefits associated with each tier.
“Auburn Athletics is pleased to partner with Auburn Sports Properties to continue the incredible work that On To Victory Board of Directors began three years ago in launching a monthly subscription service,” said Brett Whiteside, Auburn’s new Senior Associate Athletic Director for Player Management, and former Executive Director of On To Victory.
“As On To Victory continues their hard work of supporting Auburn student-athletes through events, fan experience opportunities, fundraising and gifts, the transition of the monthly subscription platform to Auburn Sports Properties will continue providing incredible support to Auburn student-athletes – while now also providing an expanded suite of benefits to our valued supporters,” said Whiteside. “Additionally, the introduction of the new Playfly MAX team at Auburn Sports Properties will work diligently to connect Auburn student athletes with businesses for NIL partnerships across the region.”
The new all-encompassing subscription platform will continue to provide members access to the existing WarEagle+ Content Network, operated by Sport & Story, the industry-leader in subscription content platforms. The popular network gives subscribers unmatched access to all 21 sports through behind the scenes video series, interviews, documentaries, and content. The platform now boasts over 500 unique pieces of content and welcomed over 16,000 hours of streaming last year.
Beyond exclusive access to the WarEagle+ Content Network, members will now enjoy more access, discounts, priority and experiences. Additional benefits will now include discounted gameday concessions pricing for all home athletic events, credits for Auburn VIP experiences, priority entry to select athletic events, access to exclusive Auburn Tigers auctions and monthly giveaways, and more.
Subscriptions are available at six pricing levels, each unlocking access to deeper experiences and providing greater impact for Auburn student-athletes.
Members with a Heisman-level subscription or above will also now receive one Tigers Unlimited Foundation (TUF) priority point for every dollar contributed through their WarEagle+ subscription.
Throughout the month of August, WarEagle+ is launching 30 Giveaways in 30 Days. Once joining, fans will be entered into giveaways throughout the remainder of the month. All current members will be entered into all giveaways.
The expanded platform launch comes as Auburn begins a new chapter in the modern era of college athletics. With the House v. NCAA settlement now in effect, Auburn is investing more than $25 million into expanded scholarships and revenue sharing, creating unprecedented opportunities for student-athletes and reshaping how fans can play a role in that mission.
Despite the changes ahead and the transition of the monthly subscription service to Auburn Sports Properties, On To Victory remains a critical component to support Auburn student-athletes. Donations to OTV provide Auburn with a competitive edge both in recruiting and retaining elite student-athletes.
In addition to maintaining your current monthly or annual subscription, Auburn fans can also continue to support Auburn’s competitive edge by both providing leads to our Auburn Sports Properties team for businesses interested in corporate sponsorships with Auburn student-athletes, as well as continuing to follow On To Victory’s future calls to support. These efforts will continue to put Auburn in a position of strength with new NCAA revenue cap regulations which became effective on July 1.
Ready to join or upgrade your WarEagle+ subscription membership? Memberships start at only $14.99 per month for WarEagle+ Basic, with six additional tiers of premium membership offerings starting at only $24.00 per month, including extensive added benefits.
Visit AuburnTigers.com/WarEaglePlus today and begin enjoying everything the new WarEagle+ has to offer.
Fans interested in purchasing memberships in bulk at a discounted price for a group can do so by emailing memberships@wareagleplus.com.
Not yet ready to join? Consider signing up to receive The Bodda Getta Brew – a daily email newsletter keeping fans up to date with new content, events, and everything you need to know about Auburn Athletics. Sign up for free by clicking here.
For information regarding WarEagle+ sponsorship opportunities, contact Ben Harling with Auburn Sports Properties at ben.harling@playfly.com.
About Auburn Athletics
Auburn University, a member of the Southeastern Conference, competes in 21 varsity sports and remains one of the most storied athletic programs in college sports, with 23 national championships and more than 100 SEC titles. The department is committed to academic excellence, competitive success, and providing a world-class experience for its student-athletes and fans.
About Sport & Story
Sport & Story is a leading provider of content platforms and content production services, producing award-winning storytelling content that offers unparalleled access to teams, both on and off the field. With a portfolio that includes subscription platforms, podcasts, email newsletters and other content production services for esteemed institutions and collaborations with prominent media outlets, Sport & Story is committed to fueling fan engagement in sports.